Mercier Vanderlinden

We take it personally.


The Hunting Division developed an adapted brand strategy for the Belgian Asset Management firm Mercier Vanderlinden. We came up with a refreshing brand story, supported by signature photography adapted to their identity and personality. The baseline “We take it personally” is directly related to their working method and philosophy. Using portrait pictures of the owners, we have created an image where personal commitment is key, together with honesty and trustworthiness by looking clients straight into the eye.  This whole concept was brought to life in their new website, that we are launching soon.