Geco ramen en deuren

a new premium brand identity

A  premium identity, for a premium product.
Geco is a Belgian window manufacturer that specializes in different materials, such as lacquered resin, aluminium and steel. Through their years of expertise, the company guarantees a perfect aesthetic finish. All windows are produced internally and the assembly is performed by skilled professionals. Geco’s new brand identity needed to reflect the quality and craftsmanship of their product. We’ve created a simple and clean identity, that is easily recognizable in their industry. We divided their products into 3 main categories: Comfort Line, Cottage Line and Pure Line. This creates a user-friendly way for consumers to browse through their personal style, but through different product materials. Based on the new identity, we’ve created a new website, catalogue, stationary, mailings, maintenance guides, etc…